We will go into a promising 2007 with Toxic's total prize purse being as high as Bode Miller's and camwhore Romero announcing Severity in that stupid video he made. Even product designers go crazy and create pads for pussies (although I have to admit that I love that color)!
The next step is going for mass media, say TV. We have to aim at the main national channels and make them aware of the potential competetive gaming has. People (=kids) will fall for it, that's for sure!